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Can a mobile phone application help grow my business?

In a previous blog post we discussed the importance of creating a mobile version of your website.  Let’s take this a step further and explore whether developing a unique mobile application will create some buzz for your business.
By now you have probably seen or experienced all the fun applications on the iPhone. You can reserve [...]

Written by Eric Purcell on February 16, 2009

When should a company use a content management software?

Content management software (CMS) is designed to help businesses manage, update, and edit content their website.  I am sure that sounds like a cool idea, but how do you know if your business even needs one. After all, many of these softwares require an investment that exceeds normal annual hosting fees. Here are some [...]

Written by Eric Purcell on February 16, 2009

How does mobile phone technology affect my business?

Fasten your seatbelts, folks! These new smartphones are going to significantly change how we communicate and how fast we can make buying decisions. Thanks to the advent of web friendly phones like iPhone, Google G1, and Blackberry Storm we can now get information without ever opening a computer. What’s even cooler [...]

Written by Eric Purcell on February 10, 2009

 

How credible is your website?

Over the years Insivia has met with quite a few businesses that are seeking a website just to have a website. At first this really confused us. Most clients we meet with use their site to generate sales leads or sell a product. However, we have learned that there are a handful [...]

Written by Eric Purcell on February 7, 2009

Have you examined your web identity lately?

It’s no secret that identity theft is a big problem these days. In fact, some people have become so fearful they have actually hired businesses to monitor their credit report and daily credit transactions. With all the focus being on personal identity, we began to wonder how much a business should keep a [...]

Written by Eric Purcell on February 5, 2009

What’s the best web browser for my business?

Most everyone knows that you need a web browser in order to surf the Internet. What many don’t know is that not all browsers are created equal. Today you can choose from Opera (Opera Software), Safari (Apple), Chrome (Google), Internet Explorer (Microsoft), Firefox (Mozilla), and there are even many more.
So, which browser is [...]

Written by Eric Purcell on February 3, 2009

What in the world is a RSS Feed Reader?

Thanks to the advent of user generated content and content management systems, there are millions of new pages of content being added to the web every day. Much of this content is valuable information you can use to make vital improvements to your business, while other content is just fun to keep tabs on. The [...]

Written by Eric Purcell on January 30, 2009