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Posts Tagged ‘Case Studies’

How does IngenuityFest leverage social media?

Over the past few years, Insivia has been the web design firm driving the Ingenuity Fest website. For the uninitiated, Ingenuity Fest is a unique, weekend-long event celebrating art and technology. (This year’s festival is July 10-12 in downtown Cleveland.)
If you check out this year’s site, you’ll see the big focus on social media sharing. [...]

Written by Laura Wright on June 25, 2009

Can traditional media drive traffic to my site?

Absolutely.
Of course a simple click of a banner ad will get someone to your site most efficiently.  However, don’t shy away from using other forms of advertising to drive traffic to your site.  Print, radio and tv can be successful if developed correctly and chosen wisely.
For one client, on a tight budget, we ran an [...]

Written by Derryl Strong on April 10, 2009

When should a company use a content management software?

Content management software (CMS) is designed to help businesses manage, update, and edit content their website.  I am sure that sounds like a cool idea, but how do you know if your business even needs one. After all, many of these softwares require an investment that exceeds normal annual hosting fees. Here are some [...]

Written by Eric Purcell on February 16, 2009

 

How credible is your website?

Over the years Insivia has met with quite a few businesses that are seeking a website just to have a website. At first this really confused us. Most clients we meet with use their site to generate sales leads or sell a product. However, we have learned that there are a handful [...]

Written by Eric Purcell on February 7, 2009