It really depends, but as for standard rules of thumb, academics and analyst have established some guidelines based upon companies that are considered successful in their marketing efforts…
Written by Chris Schmitt on February 7, 2010
Companies that are open and actively communicating with online consumers enjoy ever increasing brand loyalty because those consumers feel a camaraderie with the company that works with them.
Written by Wiley on February 7, 2010
Don’t simply reconfigure a printed design to fit on a webpage and vice versa. Coordinate them.
Written by Derryl Strong on November 6, 2009
Design Thinking is the middle ground that lies between Analytical thinking and Intuitive thinking.
Written by AJ on October 30, 2009
Here is a counter showing impressive stats on social media usage in real time. What are you doing to engage these people?
Written by Laura Wright on October 28, 2009
Good content encourages people to share and build links which in turn boosts your search position.
Written by Laura Wright on October 15, 2009
Ensure your mobile site is being found through proper search engine optimization (SEO) on mobile specific search engines and tools.
Written by AJ on September 28, 2009
Over the past few years, Insivia has been the web design firm driving the Ingenuity Fest website. For the uninitiated, Ingenuity Fest is a unique, weekend-long event celebrating art and technology. (This year’s festival is July 10-12 in downtown Cleveland.)
If you check out this year’s site, you’ll see the big focus on social media sharing. [...]
Written by Laura Wright on June 25, 2009
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